Scheels Introduce
For active individuals, outdoor enthusiasts, and families across Nebraska, especially those right here in Omaha, having access to top-tier sporting goods and an enjoyable shopping experience is paramount. We understand the desire for a place that offers not just an extensive range of products, but also a memorable visit, expert advice, and a genuine commitment to customer satisfaction. This article introduces you to Scheels in Omaha, a destination that transcends the traditional retail model, offering an unparalleled selection, exceptional service, and unique in-store attractions that make every visit an adventure. Let's explore what makes Scheels an anchor in our community and why it's truly an outstanding store for all your sporting and recreational needs in Nebraska.
Scheels in Omaha, Nebraska, is far more than a conventional sporting goods store; it's a massive, 177,000-square-foot retail experience located in the Village Pointe Shopping Center. This impressive facility is designed to be a premier destination for sports enthusiasts, outdoor adventurers, and families alike. Rooted in a rich history dating back to 1902, Scheels operates as an Employee Stock Ownership Plan (ESOP) company, which fosters a culture of deep product knowledge, unparalleled customer service, and strong community engagement.
The Omaha location proudly showcases Nebraska's largest selection of sports equipment, fashion, footwear, and outdoor gear, catering to a vast array of activities. What truly sets Scheels apart and solidifies its status as a "destination rather than just a retailer" are its distinctive in-store attractions. These unique features, such as an indoor Ferris wheel and an archery shooting range, transform a typical shopping trip into an engaging and entertaining outing for the entire family. Whether you're a seasoned athlete seeking specialized gear, a parent outfitting a young competitor, or simply looking for an enjoyable way to spend an afternoon, Scheels offers a dynamic and welcoming environment. Their dedication to empowering associates with extensive product knowledge ensures that customers receive expert advice and personalized assistance, making Scheels an indispensable resource for anyone passionate about sports and the outdoors in Nebraska.
Scheels in Omaha is strategically located at 17202 Davenport St, Omaha, NE 68118, USA. This address places it within the prominent Village Pointe Shopping Center in West Omaha, a highly accessible and popular retail hub for residents throughout the Des Moines metropolitan area and surrounding communities in Iowa. Davenport Street is a well-trafficked route, ensuring straightforward navigation and easy access for visitors coming from various parts of the city or nearby towns.
The location within a large shopping center provides abundant parking, which is a significant convenience for customers, particularly those purchasing larger items or visiting with families. This ease of access contributes significantly to Scheels' appeal as a go-to destination for both planned shopping trips and spontaneous visits. Its central position in West Omaha reinforces Scheels' role as an anchor store, making it a convenient and practical choice for anyone seeking quality sporting goods and an engaging shopping experience in Nebraska.
Scheels offers an exceptionally broad spectrum of services and products, establishing itself as a comprehensive resource for the sporting community in Omaha, Nebraska. Their commitment to providing value, convenience, and expert support is evident in their diverse offerings.
Vast Sporting Goods Inventory: They carry an enormous selection of equipment, apparel, and footwear for nearly every sport and outdoor activity imaginable, including but not limited to hunting, fishing, camping, cycling (including e-bikes), team sports (baseball, football, soccer, basketball, hockey), golf, fitness, winter sports, and water sports.
Specialty Shops: The massive store is organized into numerous specialty shops, each dedicated to a specific category. This allows for an in-depth selection and highly focused expertise within areas like firearms, cycling, outdoor clothing, and more.
Expert Product Guidance: A hallmark of Scheels is its highly trained and passionate staff who are experts in their respective departments. They provide personalized assistance, fitting services, and knowledgeable advice to help customers make informed purchasing decisions, ensuring they get the right gear for their needs.
Service Shop & Repairs: A comprehensive in-house service shop staffed by certified technicians offers maintenance and repair services for various types of sporting equipment, including:
Bike Services: Repairs, tune-ups, and assembly.
Skate Sharpening: Professional sharpening for hockey and figure skates, often with advanced customization options.
Racquet Stringing: Restringing services for tennis and other racquets.
Firearms Services: CO2 and compressed air refills for paintball and PCP canisters.
Fishing Reel Spooling: Complimentary reel spooling when line is purchased in-store.
Ski & Snowboard Services: Tuning, waxing, and binding adjustments.
Archery Shooting Range: An indoor archery range allows customers to "try before you buy" bows and arrows, providing a practical way to test equipment and receive immediate feedback.
Ginna's Cafe & Fuzziwig's Candy Factory: On-site dining options include a cafe serving coffee, specialty drinks, sandwiches, and homemade fudge, alongside a whimsical candy factory offering a wide array of sweet treats.
Team and Fan Gear: A large selection of clothing, hats, and memorabilia to support local college and professional teams, including the Nebraska Cornhuskers.
Gift Registry & Loyalty Program: Offers gift registry services and a MySCHEELS Rewards program for loyal customers.
Scheels in Omaha, Nebraska, distinguishes itself through an array of unique features and highlights that transform it from a mere retail store into a captivating destination for the entire family. These aspects are frequently lauded by customers and contribute significantly to its stellar reputation.
Immersive Entertainment Experience: Scheels is designed to be an "experience" rather than just a shop. With its vast 177,000-square-foot layout, customers often feel like they are entering an attraction. This makes shopping enjoyable for everyone, even those less interested in sporting goods, creating a truly unique atmosphere.
Indoor Ferris Wheel: A signature attraction of the Omaha store is the 45-foot Ferris wheel. This operational Ferris wheel offers riders a fun, elevated view of the sprawling store, providing a unique entertainment option that delights visitors of all ages and adds a whimsical touch to the shopping trip.
Exceptional Customer Service: This is a consistent highlight from customer reviews. The staff, as exemplified by "Mo up in the bike shop area," are described as "very informative" and "top notch." Customers praise their willingness to "make it right" if issues arise (as seen with the broken driver), fostering a sense of trust and loyalty. This commitment to service ensures a positive and helpful interaction every time.
Unique Product Offerings: The store's commitment to carrying a wide and sometimes unexpected array of products, such as an "electric E-Trike," shows their dedication to meeting diverse customer needs and staying ahead of trends. The vast selection of e-bikes, for instance, highlights their comprehensive inventory.
Archery Shooting Range: The "try before you buy" archery range is an invaluable feature for enthusiasts. It allows customers to test bows and arrows in a practical setting, ensuring they make informed purchases and gain confidence in their gear.
Family-Friendly Attractions: Beyond the Ferris wheel and archery range, Scheels often incorporates other interactive elements like sports simulators, a large saltwater aquarium (common in other Scheels locations, implying it's likely present here), and a wildlife mountain display, turning a shopping excursion into a memorable family outing.
On-Site Dining and Treats: The presence of Ginna's Cafe, offering coffee, sandwiches, and homemade fudge, along with Fuzziwig's Candy Factory, provides convenient options for refreshments and sweet treats, enhancing the overall visitor experience.
Community Integration: As an employee-owned company, Scheels is deeply invested in the local community, supporting local charities and sports programs. This local commitment resonates strongly with Nebraskan patrons.
For those in Nebraska looking to connect with Scheels in Omaha, here is their essential contact information:
Address: 17202 Davenport St, Omaha, NE 68118, USA
Phone: (402) 289-5666
Mobile Phone: +1 402-289-5666
Scheels in Omaha is an exceptionally suitable destination for locals in Nebraska, particularly those in the Omaha metro area, for a multitude of compelling reasons. Its sheer size and unparalleled inventory ensure that whether you're a seasoned outdoors person, a dedicated athlete, or a parent looking to outfit a growing child, you'll find exactly what you need. From "any sports equipment or clothing" to specialized items like "e-bikes," the breadth of selection is unmatched, catering to diverse interests and budgets.
What truly distinguishes Scheels and makes it a beloved local institution are its unique in-store attractions. The presence of an indoor Ferris wheel and an archery shooting range transforms a shopping trip into an exciting adventure, making it an ideal destination for families looking for more than just retail. Children are entertained, and adults can enjoy the novelties or relax while still being within the vibrant environment. Furthermore, the consistently "top-notch" customer service, with staff praised for their knowledge and willingness to "make it right," fosters immense trust and loyalty within the community. As a locally invested, employee-owned business that contributes to the community, Scheels exemplifies what a premier sporting goods store should be: a hub for quality gear, engaging experiences, and unwavering dedication to its Nebraskan customers. For anyone in Nebraska seeking a comprehensive, enjoyable, and reliable source for all their sporting and outdoor needs, Scheels in Omaha is undoubtedly the ultimate destination.
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Scheels Location
Scheels
17202 Davenport St, Omaha, NE 68118, USA
Scheels
17202 Davenport St
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Scheels Reviews
I went looking for an electric E-Trike for Dad. Surprisingly, they had one. Mo up in the bike shop area was very informative about it. She said it was their first one. I'm interested to see if they get more.
Mar 09, 2025 · Aaron SalmonBought a driver there a few weeks ago, the head broke off and I was pretty upset due to the price I paid. The customer service was top notch. Instantly said they'd make it right and they did. I will happily continue giving them my business!
Jun 26, 2025 · Jonah CharetteHands down, my best shoe shopping experience Ever!! Thank you to the kind young man Hunter B. He went above and beyond to help me find the beat shoes, for my feet. Its not easy,and he made it the easiest ever,and found me the perfect pair. Exactly what I needed. Thanks again ti Hunter B, in the shoes department. Give that guy a raise. He knows his stuff and had on point suggestions and advice. Thanks again Hunter! Best shoe shopping experience ever!
May 12, 2025 · Melissa MarshallAlways enjoy Scheels. Staff is courteous and helpful. We bought running shoes and apparel. The selection and quality is great!
Apr 19, 2025 · Hannah WrightI never thought I’d have to write something like this, but what happened to my family at Scheels in Omaha was unacceptable and heartbreaking.After purchasing over $70 worth of merchandise, my stepmom and my autistic little brother were pulled aside and taken to the basement (treated like criminals) over a $10 keychain that my brother unknowingly placed in the cart. She had no idea it was there. The moment it was brought to her attention, she apologized and offered to pay for it immediately. But instead of showing any human decency or understanding, especially toward a child with special needs, the staff accused her of shoplifting and handled the situation with cold indifference.This wasn’t just poor customer service. It was a complete failure of empathy, judgment, and basic human kindness. The experience was traumatic for my family, and my little brother, who already struggles with anxiety and sensory processing, was made to feel like a criminal for a mistake he couldn’t comprehend.Scheels had an opportunity to handle this with grace and compassion. Instead, they chose to escalate and shame a mother and child over something that could’ve been solved in a calm, respectful way. Families with children who have disabilities deserve better. People deserve better.We will never shop at Scheels again, and I urge others to consider how this company treats its customers… especially those who need a little understanding and patience.
May 11, 2025 · Kendra Jankiewicz
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